The Collection
Curated Frame Brands
Your eyewear should do more than improve your vision: it should express your essence. Every brand here is handpicked for craftsmanship, innovation, and its ability to tell your style story.
The Brands
From iconic fashion houses to emerging optical artisans
Designer & Independent
American Optical
Iconic and enduring, American Optical brings heritage craftsmanship to modern eyewear. Worn by cultural legends and crafted in the USA, these frames are built to last – in style and in quality.
Andy Wolf
Handmade in Austria, Andy Wolf blends bold, modern design with exceptional fit and finish. Expect standout shapes and impeccable detail from this fashion-forward independent brand.
Botaniq
Eco-conscious and expressive, Botaniq frames are crafted with bio-based and recycled materials. Each pair plants a tree – making sustainability stylish.
Bottega Veneta
Italian luxury at its most refined, Bottega Veneta eyewear pairs elevated minimalism with unexpected design touches. Timeless, elegant, and sophisticated, these frames speak in quiet confidence.
Calvin Klein
Sleek, modern, and effortlessly cool, Calvin Klein eyewear captures the brand's iconic American sensibility. Clean lines meet lasting quality.
Cutler and Gross
British luxury meets Italian craftsmanship in every Cutler and Gross frame. With a cult following and creative edge, these frames are as expressive as they are expertly made.
L.A. Eyeworks
Bold shapes, brilliant colors, and pure creativity define L.A. Eyeworks. This woman-founded brand makes eyewear that turns heads and tells stories.
Masunaga
For 120 years, Japanese heritage has met exceptional artistry in Masunaga eyewear. Family owned and operated, each Masunaga frame is crafted start-to-finish in Fukui with meticulous attention to detail.
Oliver Goldsmith
A fashion icon since the 1920s, Oliver Goldsmith's sunglasses have graced legendary faces from Audrey Hepburn to John Lennon. Timeless, glamorous, and full of history.
Oliver Peoples
Subtle, sophisticated, and unmistakably refined – Oliver Peoples is known for California-cool style and precise craftsmanship. Understated luxury at its best.
Ørgreen
Copenhagen-based Ørgreen creates lightweight, architectural frames with Danish precision. Using talented craftsmen, Japanese titanium and a proprietary paint application, these frames are the perfect fit. Minimalist yet daring, these are modern classics in the making.
One True Pair
Designed for everyday style, OTP offers on-trend frames at an accessible price point. Expressive, versatile, and crafted with personality.
Sabine Be
Colorful, confident, and unmistakably French – Sabine Be eyewear is wearable art. Each frame is a statement of joy and individuality.
Scott Harris
Stylish and approachable, Scott Harris offers trend-right eyewear with comfort and character. A go-to for effortless, everyday style.
Woodys Eyewear
Playful, colorful, and born in Barcelona – Woodys frames mix fun with flair. Expect bold shapes and unexpected design details.
Thema Custom Corner
Thema's Giorgio Valmassoi
Classic Italian styling meets refined elegance in Giorgio Valmassoi frames. Rooted in heritage, elevated for modern life. Fully customizable, family-owned eyewear.
Thema's iGreen Collection
Extremely lightweight, flexible, and fully customizable, iGreen frames offer advanced materials and stunning color options that adapt to your lifestyle.
Thema's O-Six Collection
Crafted with next-gen, sustainable materials and processes, O-Six frames are bold, vivid, and ultra-strong. This fully-custom line combines style and excellent craftsmanship with Italian acetate.
Smart & Audio Eyewear
Nuance Audio Eyewear
Where sound meets sight. Nuance integrates discreet Bluetooth audio sound amplification into stylish, everyday eyeglass frames – technology with taste. Designed to support those with mild to moderate hearing loss.
Ray-Ban Meta Eyewear
The Next Generation of Smart Glasses. Combining iconic design with intelligent technology, the Ray-Ban Meta collection lets you stay connected without compromising your style.
Custom Eyewear
Design a pair that exists nowhere else
Our Thema custom corner is the first in the U.S., offering the largest selection of customizable eyewear available. Choose shape, size, color, material, and finishing touches, with Italian craftsmanship meeting American innovation in a pair as individual as you are.
The Boutique
Handpicked for those who value design and quality
Whether you're drawn to bold statements or timeless silhouettes, the collection is tailored for those who value design, quality, and self-expression. Our personalized styling ensures you find frames that let you see, and be seen, beautifully.
They had the largest selection of frames I've seen, and the staff was very helpful… I ended up designing my own custom frames using their customizable line. I selected a lens shape, color, side pieces, and lens tint.
Emma D. R.
Try Them On
The best way to choose is on your face
Book a complimentary styling session and try the collection on, or pop in anytime.
Visit Us
Things to know before you visit
- Alternate View is a cashless entity. We accept credit and debit cards, HSA and FSA cards, Care Credit, and Sunbit.
- We accept the following vision insurance plans: VSP, EyeMed, Anthem, Spectera, United Healthcare, Superior Vision, Ambetter, IU Health, Cigna, MetLife, and Davis/Versant.
- Our services are dedicated exclusively to adults. We do not offer products or services tailored for children.
- 750 Veterans Way, Suite 228, Carmel, Indiana 46032 · 317-785-7470
Hours
The Session
Let a stylist do the hunting
In a complimentary one-on-one session, your stylist hand-selects frames for your face shape, lifestyle, and taste. You just try them on.
